Specializing in website renovation, design and marketing solutions for the small business!
We believe great content does not include jargon, puffery or bravado.
Adding hype or exaggerations do not make selling points more compelling.
Using “The Best”, “Award Winning” or “Number One” in messaging is overused and annoying.
Spoiler alert! If you are looking for a marketing company that does blustery content or flashy visual imagery - that’s not us. We avoid “hot air” boasting and eye-candy entertainment where visitors become scrolling bots constantly searching for more stimulating images.
Welcome to the Douglas Scott Company! We specialize in website renovations and new website development focusing on four primary objectives:
One, creating and writing content that presents relevant informational points in a clear and concise manner. We believe a more persuasive messaging strategy utilizes a "less is more" approach and respects the intelligence of the audience.
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Two, create visuals that complement content. We avoid graphics that overwhelm or distract from the messaging, especially images of staged people pretending to be working.
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Three, page development structured for optimal organic keyword search returns. SEO is still very relevant and when properly implemented, is an unquestionable advertising asset.
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Four, affordability! We are confident we can save you money without sacrificing on product quality or service-related performance.
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If you like our refreshingly honest approach to website development, we would appreciate the opportunity to earn your business.
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Website evaluations and estimates are free.